About Shannon

I am a writer and coach. I've worked with hundreds of people, helping them succeed in their careers and businesses. My first book, Brain Power, was published by John Wiley & Sons in 2002.

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Archive for February, 2008

The New Dream Career Model

Saturday, February 23rd, 2008

The new dream career model emphasizes two major focuses: what you do (what most people call a career) and where you do it (the organization). In this model, I call the “what” your primary criteria and the “where” your secondary criteria. Both sets of criteria are important, but your primary criteria is the most critical […]

Don’t Torpedo Your Dream Job Change with the Wrong Email Address

Saturday, February 16th, 2008

Your e-mail address is part of your first impression when you are making a dream job change. Imagine if an employer sees a resume with an email address like funnyface@ or jeepersjohn@! Unless you’re a professional comedian or actor, the email address that seemed fun when you set up your account could cost you the […]

Lower the Risk, Get Your Dream Job

Monday, February 11th, 2008

Whenever an employer is making a hiring decision, they are taking a big risk. When you are making a job change, get your dream job by lowering the risk for a potential employer.
How do you do that? Primarily, by demonstrating credibility. 
Obviously, it is easier to demonstrate credibility in your current field, especially if you have […]

What’s on Your Dream Career Bucket List?

Wednesday, February 6th, 2008

Do you have a bucket list for your dream career? A bucket list, as in the movie starring Jack Nicholson and Morgan Freeman, is a list of things to experience before ‘kicking the bucket.’
A career bucket list would include the career experiences you want to have before you retire. For some people, those experiences might […]

Play to Your Strengths

Saturday, February 2nd, 2008

Strengths are what we were traditionally taught to use as a basis for a career plan. It includes the areas where you excel — your strengths — as well as skills, talents, personality traits, experiences, and education. Strengths can also include skills you would like to develop further; it does not have to be only […]